War of Wrists – Apple vs Fashion World

The war of wrists has just begun At first, the fashion industry was not interested in getting into the smart watch market. But now they want a piece of the pie. Especially brand names who serve the mass market are pushing and they are not willing to leave the field to Apple.   Apple vs Fashion world Smart watches have been celebrated as the next big thing, a winner. When sales numbers failed to live up to expectations, they were considered a flop. As often, the truth is somewhere in between. Consumers were not as willing to let go of their classic wrist watches as expected. Yet, smart watches are… Read More

Continue Reading